The Link Between Mobile Responsiveness and Website SEO
Walk around your office, neighborhood or any public place and observe the surroundings for a moment. What are people doing? How are they interacting? If it seems like the clear majority of those around you are on their phones, it’s because they are. Websites have always been designed for a landscape screen, however, with the rise of mobile, that’s no longer the case. Websites must also be built as portrait pages to accommodate the rise of mobile.
Marketing Financial Technology to Investors: Four Key Takeaways
Data Security: A 2018 Infographic
It’s no surprise the financial services sector is becoming commoditized. Everything from market access to trading tools and data and price are generally pretty similar for brokers and vendors. But that doesn’t mean there isn’t a way to market the differentiators in a service provider’s technology offerings to provide customers with unique selling points and tools. At a recent Financial Communications Society Chicago luncheon (panel put together and sponsored by Gate 39 Media, along with other FCS sponsors)...
2018 saw a massive increase in the number of cyber attacks — the most in history thus far. Any data-centric business (let alone any individual) is keenly aware of the repercussions that hacking and data breaches can have. From Trojan viruses, worms, and malware to spyware and ransomware, the number of hacking attacks that can jeopardize both privacy and financial bottom lines seem to be growing both in number and sophistication.
Building a Better Brand and Tagline from the Ground Up
The Transition from Trader to Effective Presenter and Successful Manager
Today’s financial firms are faced with a host of marketing and messaging challenges that include: digital marketing, content strategy, website upgrades, search engine optimization and more. But without branding, firms are missing a large piece to the puzzle.
You became a fund manager. Your trading was good enough to systematize it, put analytics around it, scale it and offer it to potential investors. You were disciplined, organized, intelligent, accountable and talented. You did your research. You demonstrated a nuanced approach to the markets and an ability to execute exceptionally well...
